Visit Maldives Corporation (VMC), in collaboration with Belavia Air, held a Maldives–Belarus Connectivity Webinar on 10 September 2026 to connect Maldivian tourism partners with Belarusian travel trade ahead of the planned launch of direct flights in December 2026.
The session was delivered with Belavia Air, Ministry of Tourism and Civil Aviation (MOTCA) and Maldives Airports Company Limited (MACL). It drew 100 Belarusian travel trade representatives, alongside representatives from 06 Maldivian tourism establishments comprising four resorts, one DMC and one guest house. The Maldivian participants outlined their accommodation, experiences and services.
Belavia Air presented details on the forthcoming Belarus–Maldives direct connectivity and flight operations. Participants also received insights on the Belarusian travel market, including travel patterns, existing accessibility and opportunities to promote the Maldives to Belarusian travellers.
An interactive Q&A closed the webinar, with Belavia Air, Maldivian partners and the Belarusian trade discussing topics such as the Maldives’ diverse tourism offerings, local island tourism, affordable luxury options, general destination information, international and domestic air connectivity and tourism taxes, as well as traveller preferences and ways to build awareness and demand before services begin.
Belarus market snapshot
Belarus is an emerging source market for the Maldives, recording 7,443 Belarusian tourists in 2025. From January to June 2026, arrivals counted 3,257, representing 0.4 per cent of total arrivals. Visitor numbers have risen steadily from 4,080 in 2022 to 5,740 in 2023 and 6,810 in 2024.
The Belarusian market recorded 736,400 outbound trips, with Türkiye, Egypt, Italy, Georgia and the UAE among leading destinations. Peak travel periods are Q4 (October–December) and Q1 (January–March). Current air access includes Aeroflot, Emirates, Qatar Airways, Turkish Airlines and Air Astana.
With Belavia Air scheduled to commence direct flights between Belarus and the Maldives in December 2026, the new connectivity is expected to improve accessibility and create further opportunities for tourism businesses engaging the Belarusian market.
